Laura McHaffie

Marketing Director

Laura McHaffie is a seasoned creative leader specializing in visual communication. As Marketing and Creative Director at Napier Financial, Laura brings a sharp eye for detail and a strategic approach to storytelling, ensuring the brand connects meaningfully with its audience.

With over a decade of experience, including leadership roles at top agencies, she has crafted impactful campaigns that merge creativity with purpose. Laura combines artistry and strategy to deliver innovative, results-driven solutions for clients and organizations.

When not at work, Laura is chasing around 2 little toddlers and an energetic dog around the south shore (and loving every fleeting minute of it.) Nothing keeps you more creative than hanging out with children.

Affiliations, Memberships, and Education

B.F.A. in Communications Design from Syracuse University
AIGA Boston member since 2012

Contact Laura
lmchaffie@napierfinancial.com 
781-884-2315

Recent Insights

It’s Not What You Make, It’s What You Keep

There’s an old adage, “It’s not what you make, it’s what you keep.” Tax filing season serves as an annual reminder of this concept. If you make $2 million but have to pay 50% to Uncle Sam and your state, it doesn’t feel like you’ve actually made $2 million, does it? That’s why I would…

Go Bag

In college, one of our favorite pastimes was giving each other wild scenarios and asking what everyone would pack in their ‘Go Bag’ given the circumstances. The answers were always shocking and intentionally goofy, but it was clear that none of us had a true understanding of what and when a ‘Go Bag’ was used….

Private Foundations vs. Donor-Advised Funds

By: Alex Weiss CFP® | President & Wealth Manager As we enter the new year, some of our clients are looking ahead at significant income events such as selling a business. Whatever the cause, the expected income comes with a hefty tax bill if no creative action is taken. Two common charitable giving options often…